5 Tips to Expand Business & Paid Work

• Make Your Website Easy to Find
• Never Forget to Followup
• Keeping Track of What you have Done with Who
• Before you Start Selling Get This Straight
• Getting and Giving Paid Work

Make Your Website Easy to Find

Search engines only look for words. If your company name and navigation links on your website are pictures rather than words then they will not be found. For new customers to find your website, make sure your website contains the type of words your potential customer might use. A chimney sweep website, should use words such as ‘clean my chimney’.

Most people use Google to search. Your aim is to make Google shows your website near the top of the first page when someone searches for your products or services. You should checkout how your website is placed. A Google Toolbar advanced feature (you have to select the advanced option) is the ‘Page Rank’. It’s a little green bar that, like a thermometer will show you what it thinks of any web page you’re on. Check out your own website and your competitors.

Never Forget to Followup

Start using Outlook Tasks today. This is the most efficient way to set dated and timed reminders. Tasks will remind you to stay in touch, to follow up - every few months, every year, every decade. Or use Tasks for reminders of birthdays, holidays, insurance renewals etc. Create a Task, and on the appointed day at the appointed time - a small box will open on your screen telling you the Task is due. You can also set a recurring Task. Or you can assign a Task to someone else.

Keeping Track of What you have Done with Who

In Outlook 2003 when you click open a contact, the general tab is the one you see. There are 4 other tabs: Details, Activities, Certificates, and All Fields. In Outlook 2007 these are in the ‘show’ toolbar at the top of the screen.

Have a look at the ‘Activities Tab’. It will start listing all the emails, tasks, appointments (etc) activities you have had with that individual contact, and it shows you what folder they are in. Very handy, whether you are in business, or just keeping up with friends or club members.

Before you Start Selling Get This Straight

You need to know the answers to these three questions. 1) What's in it for them? 2) How can I provide what's in it for them and still obtain what I need? 3) How do I demonstrate that?

Getting and Giving Paid Work

On ebay or gumtree you can buy and sell new or used items. Have you thought about buying or selling your design, secretarial, translation, writing, marketing, research, legal, bookkeeping etc. services worldwide? Elancing is becoming a very fast growing means of getting and giving paid work.

The website www.elance.com will give you a good understanding of elancing. Awareness of this fast growing way of getting and giving paid work may prove helpful to you, your family or friends. You may be retired and have skills to offer. Or have a business that needs to get certain jobs done. Or you may want to start building your own portfolio of clients & get paid.

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